10 Best Web Design Agencies in El Paso

If you're in the market for a new web design agency, El Paso is definitely a great place to start. With so many talented professionals working in the industry, you're sure to find a company that meets your needs and exceeds your expectations. Here are ten of the best options for you to explore!

Makios Technology

#1-Makios Technology

Finally, a company that understands that technology only works well when it is aligned with your goals, and optimized for your business. We are proud to be serving El Paso and the borderland region for 15 years, Makios loves improving and strengthening businesses with technology solutions that love you back.

8 Signal

#2-8 Signal

Our service plans provide top-quality digital marketing solutions that will strengthen your online presence and give your business an advantage over the competition. Whether you’re looking for a full-service option or one specific marketing solution, 8signal has what you need.

The Savvy Monk Studios

#3-The Savvy Monk Studios

Website development services, is what this Company is all about! We strive to create not just a website but rather a unique expression of what your business is. Anyone can build a website, the key ingredient here is the ability to create an interactive experience that draws in your costumers and presents your business in the best light possible. We will work hard to design the best website possible so that you can get back to what you do best.

Riology IT Solutions

#4-Riology IT Solutions

Locally owned and operated, Riology is commited to providing professional, yet affordable Website Development Solutions for businesses of all sizes. Riology's Prime objective is to provide our clients with a professional and powerful presence on the World Wide Web. To that end, we offer professional face-to-face Web Consulting, Web site Design, Web Hosting, E-mail Hosting, Search Engine Optimization(S.E.O.) services, along with professional photography services.

Troxell Web Design

#5-Troxell Web Design

Troxell Web Design is an award-winning web development and graphic design company. We are dedicated to enriching digital experiences by providing strategically designed websites for small to large scale businesses. Troxell Web Design specializes in custom designed and developed websites and graphic design. Whether you are building your first site or redesigning Troxell Web Design can create a custom site or marketing experience to fit your needs and budget.

Stanton Street

#6-Stanton Street

Stanton Street is a web design & development company based in El Paso, Texas. We're eight mighty staff members strong with lots of experience in web consulting, design, technical expertise, nunchuck skills and lots of other nerdy stuff.

Evolve7 Digital Marketing

#7-Evolve7 Digital Marketing

Evolve7 was conceptualized and established in late 2016 with a notion of providing the small/medium business marketplace with a 360-degree approach to online marketing. Evolve7 is committed to providing small and medium businesses as well as traditional advertising agencies with digital and social media marketing expertise. Companies hire us to take their social and digital to the next level; from awareness to leads to sales and advocacy.

Ghostlight Creative

#8-Ghostlight Creative

Ghostlight Creative is a marketing communications company focused on Strategy+Messaging+Design.  We resolve communication challenges so people can live better. We believe the most effective messaging comes from having the right perspective. We are an advocate for our client’s audiences. We believe that in marketing, the beginner is the expert.

Spectrum Technologies

#9-Spectrum Technologies

Whether you're a local business, non-profit or enterprise corporation, we offer motivated clients expertly crafted websites designed to stir emotion, tell your story and help your business stand out online.

Hello Amigo

#10-Hello Amigo

Hello Amigo is an adaptable digital agency, formerly known as Viva + Impulse Creative Co. We specialize in developing custom communication strategies, in English and Spanish, to connect our clients with the people who matter to them. Our services include market research, brand development, website development and digital advertising.

The Benefits of Website Design

Website design is important for businesses for a few reasons. 

First and foremost, it can help to promote your business. When potential customers arrive on your website, they will see your name and logo, which will help to create an initial impression of your business. 

Second, website design can help you to communicate with customers. If you have features on your website that allow customers to contact you, then you can respond to their questions quickly and easily. 

Finally, website design can help you to track customer behavior. By tracking customer activity on your website, you can learn more about what interests them and how you can improve your marketing efforts.

The Importance of a Good Planning Process

When starting a project with a designer, there are a few things you should keep in mind to ensure the project goes smoothly. 

  • First, make sure to have a good understanding of what you want your project to look like before discussing it with the designer. 
  • Next, be prepared to provide detailed specifications and sketches so the designer can get a clear idea of what you are looking for. 
  • And finally, make sure to regularly communicate with the designer so that both parties know where they are in the process and any potential issues that may arise. 

By following these simple tips, you will ensure that your project goes off without a hitch.

What is the Difference Between a Web Design Agency and a Digital Marketing Agency?

A web design agency is a type of business that specializes in creating and designing websites. Digital marketing agencies, on the other hand, are businesses that focus on promoting and marketing a company or product online.

There are many similarities between web design agencies and digital marketing agencies. Both types of agencies typically use the same tools and techniques to create websites and promote products online. However, there are some key differences between the two types of agencies.

Web design agencies often have more experience creating website designs than digital marketing agencies. This makes web design agencies better equipped to create sophisticated website designs. Additionally, web design agencies have a deep understanding of how users interact with websites. This knowledge allows them to create website designs that are easy to navigate for users.

Digital marketing agencies, on the other hand, are better equipped to promote products online. They are also better able to target specific demographics with their marketing campaigns. Digital marketing agencies can use targeted advertising campaigns to reach potential customers more effectively than web design agencies.

If you are looking for a business that specializes in promoting and marketing products online, a digital marketing agency is likely the best type of agency for you, a web design agency is preferable if you want a beautiful and user-friendly website.

11 Fundamental Principles of Web Design

1. Keep your website design simple and easy to navigate

 You’ll want people to be able to find the information they need quickly, without having to scroll through a long page of content. Make sure all your main elements are placed in an easily accessible location and make use of clear, concise labeling wherever possible.

2. Keep your layout simple and organized

Your website should be easy to navigate and use the same layout on every page, with specific sections clearly labeled. Each section should have its own unique look and feel, so that visitors can easily find what they’re looking for.

3. Use effective graphics and images to help draw attention to important points on your page

 Good graphics can help break up a dense text-heavy layout and make your site more visually appealing. However, be careful not to overuse them – too many images will slow down your website unnecessarily.

4. Use strong font choices that are legible at any size

 Make sure your fonts are large enough to be easily read, without being too heavy or blocky. Use a variety of fonts and text sizes to keep things interesting and engaging.

5. Keep your website content fresh and up-to-date

 Regularly update your website content to reflect the latest trends and changes in your industry. This will help keep your website looking modern and attractive, and ensure that visitors always have the most recent information at their fingertips.

6. Use quick and easy search features to help visitors find what they’re looking for on your website

Make sure all your important information is easily accessible through clear, concise labels and easy-to-use search functions.

7. Keep your website loading fast

No one wants to wait minutes for a website to load before they can get started

Use modern web design techniques that minimize the amount of data your site needs to load quickly.

8. Use SSL (Secure Socket Layer) 

SSL encryption on all of your website traffic will keep your information safe from prying eyes. This is especially important for sensitive or personal information, which should never be transmitted over the internet without proper protection.

9. Make sure your website is responsive

It should automatically adjust to look good on any device or screen size. This will make your website look good and feel usable no matter what device someone is using it on.

10. Use cross-platform compatibility

It will make your website work well on both desktop and mobile devices. This will allow you to reach a wider audience no matter where they are browsing from.

11. Use easy-to-use social media integration

Easy-to-use social media integration will help you to share important updates and announcements with your followers quickly and easily. This will keep your website top of mind for potential customers, and help you stay in touch with what’s happening in your industry.

What is Usability Audit?

Usability audit is a process that helps organizations identify how accessible their websites and products are to people with disabilities. This includes assessing the usability of the website’s design, content, structure, communication methods, assistive technologies and overall functionality.

Usability audit can help improve the accessibility of an organization’s websites and products for people with disabilities, and make them more usable overall. This can include things like improving the design, content, structure, communication methods, assistive technologies and overall functionality of a website or product. Usability audit can also help identify any areas where improvement is needed.

There are several steps in conducting an accessibility audit. The following are the most important:

1) Identify the needs of people with disabilities. This includes researching what accessibility features are available on web browsers and devices, as well as understanding how people use these features.

2) Review your website and app design to see if any elements are difficult to access or use. This includes looking at logos, images, text, buttons, menus and other interface elements.

3) Evaluate how people interact with your website or app. This includes observing how users navigate around the site or app, what types of input they use, and where assistance is needed.

4) Take action where necessary to make your website or app more accessible. This may include modifying designs, adding accessible features or hiring a disability-rights advocate to review your site for potential compliance with laws and regulations.

The Five Types of Website Usability

There are 5 types of website usability:

  • Functional Usability: This refers to how well the website is designed and organized. The site should be easy to navigate, with clear instructions on how to complete tasks.
  • Aesthetics Usability: This refers to how well the website looks and feels. The site should be easy to read and use, with no confusing layout or outdated design elements.
  • Functionality Usability: This refers to how well the website functions. The site should be easy to find what you’re looking for, with clear instructions on how to complete tasks.
  • Reliability Usability: This refers to how regularly the website is updated and maintained. The site should be reliable, with up-to-date information and features that work as intended.
  • Accessibility Usability: This refers to whether the website is accessible for people with disabilities. The site should be designed in a way that is easy for people with disabilities to understand and use.

Each type of website usability has its own strengths and weaknesses. Functional Usability is typically strongest when it comes to ease of use, while Aesthetics Usability is strongest when it comes to appearance. Reliability Usability is weakest, but can be improved with regular updates. Accessibility Usability is weakest overall, but can be improved through careful design and accessibility testing.